Privacy Policy

SAP Traders AU Pty Ltd (ABN 24 694 302 746) (“SAP Traders”, “we”, “our” or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, disclose and protect your personal information when you visit our website, purchase our products, contact us, request wholesale pricing, submit an enquiry or interact with our advertising campaigns.

Our website is https://saptradershop.com/.

By using our website or providing your personal information to us, you acknowledge that you have read this Privacy Policy.

We aim to handle personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles, where applicable.

We may collect personal information that you voluntarily provide to us, as well as certain information collected automatically when you use our website.

We may collect personal information through:

• Website contact forms.
• Bulk and wholesale quote request forms.
• Product enquiry forms.
• Online purchases and Shopify checkout.
• Email communications.
• Telephone conversations.
• Facebook and Instagram Lead Generation Forms.
• Google Ads Lead Form extensions/assets.
• Social media interactions.
• Customer service and after-sales communications.
• Other marketing campaigns and business enquiries.

When you submit information through Facebook, Instagram or Google lead forms, the information you provide may be shared with SAP Traders so that we can respond to your enquiry.

We collect and use personal information for legitimate business purposes, including:

• Processing and fulfilling customer orders.
• Responding to product enquiries.
• Providing wholesale and bulk pricing.
• Preparing quotations and business proposals.
• Managing customer relationships.
• Providing customer support.
• Communicating about orders, deliveries and returns.
• Informing customers about product availability and updates.
• Improving our website and customer experience.
• Understanding customer interests and product requirements.
• Measuring advertising performance.
• Preventing fraud and maintaining website security.
• Complying with applicable legal and regulatory obligations.

We will not knowingly use your personal information for purposes unrelated to the reason it was collected unless permitted by law or you have provided the necessary consent.

SAP Traders may use digital advertising platforms to promote our products and services, including Google Ads, Facebook Ads and Instagram Ads.

Our website may use cookies, pixels and similar technologies to improve website functionality and understand visitor behaviour.

Cookies may be used to:

• Remember website preferences.
• Maintain shopping cart functionality.
• Support secure website operations.
• Analyse website traffic.
• Measure advertising effectiveness.
• Support remarketing campaigns.

Some cookies may be placed by third-party service providers, such as Shopify, Google or Meta, depending on the services and integrations enabled on our website.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect website functionality and your shopping experience.

We do not sell your personal information to third parties.

However, we may share personal information with trusted third-party service providers where reasonably necessary to operate our business and provide our services.

These may include:

• Shopify: Website hosting, e-commerce functionality and order management.
• Payment Providers: Secure processing of online payments.
• Google: Website analytics, advertising and conversion measurement.
• Meta: Facebook and Instagram advertising and lead generation services.
• Delivery and Logistics Providers: Processing and delivering customer orders.
• IT and Technology Providers: Website maintenance, security and technical support.
• Professional Advisers: Accountants, legal advisers and other professional service providers where necessary.

These third parties may process information on our behalf or in accordance with their own privacy policies.

We may also disclose information where required or authorised by law, including to regulatory authorities or law enforcement agencies.

Some third-party platforms and service providers we use may store or process personal information outside Australia.

As a result, your information may be transferred to or accessed from countries where those service providers operate.

Where applicable, we take reasonable steps to ensure that personal information is handled in accordance with relevant privacy obligations.

We take reasonable technical and organisational measures to protect personal information against:

• Unauthorised access.
• Unauthorised disclosure.
• Loss or theft.
• Misuse or modification.
• Destruction or damage.

These measures may include access controls, secure website connections, password protection and the use of reputable third-party service providers.

However, no internet transmission or electronic storage method can be guaranteed to be completely secure.

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including:

• Processing orders and transactions.
• Responding to customer enquiries.
• Managing business relationships.
• Meeting accounting and legal requirements.
• Resolving disputes.
• Maintaining necessary business records.

When information is no longer required and we are legally permitted to dispose of it, we will take reasonable steps to securely delete or de-identify it.

You may request access to the personal information we hold about you.

You may also request corrections if you believe your personal information is inaccurate, incomplete or out of date.

To make an access or correction request, contact us using the details provided in this Privacy Policy.

We may need to verify your identity before processing your request. We will respond within a reasonable period and in accordance with applicable privacy laws.

You have the right to:

• Request access to your personal information.
• Request correction of inaccurate personal information.
• Withdraw consent where processing is based on your consent.
• Opt out of promotional emails and marketing communications.
• Request that we stop using your information for direct marketing, where applicable.
• Raise a privacy complaint.

To unsubscribe from promotional emails, use the unsubscribe link included in the relevant email.

To opt out of other marketing communications, contact us directly.

Please note that withdrawing consent or opting out of marketing will not necessarily affect information we must retain for legal, accounting, transactional or other legitimate business purposes.

Our website may contain links to third-party websites, services and platforms.

We are not responsible for the privacy practices, content or security of websites operated by third parties.

We encourage you to review their privacy policies before providing personal information to them.

Our website and products are intended for business customers, professionals and general adult consumers.

We do not knowingly collect personal information from children under the age of 18 for marketing purposes.

If you believe a child has provided personal information to us, please contact us so that we can review the matter and take appropriate action.

We may update this Privacy Policy from time to time to reflect changes in our business operations, website functionality, advertising practices, technology or applicable legal requirements.

Any updated version will be published on this page with a revised Last Updated date.

We encourage visitors and customers to review this page periodically.

If you have questions about this Privacy Policy, wish to access or correct your personal information, or would like to make a privacy complaint, please contact us.

We will review privacy complaints and respond within a reasonable period.

If you are not satisfied with our response, you may have the right to contact the Office of the Australian Information Commissioner (OAIC).

Website: https://www.oaic.gov.au/